eb777 Privacy Policy —
Your Data, Protected
At eb777 we take the privacy of our Pakistani players seriously. This Privacy Policy explains exactly what personal data we collect, why we collect it, how it is used and stored, and what rights you hold over your information. We believe you deserve full transparency — no hidden data practices, no surprises.
Six Privacy Principles That Guide eb777
These principles underpin every data decision we make at eb777. They are operational standards, not marketing statements.
Data Minimisation
eb777 collects only the personal data that is strictly necessary to provide our services, verify your identity, process payments, and comply with legal obligations. We do not collect data speculatively.
Purpose Limitation
Your data is used only for the purposes stated at the time of collection. We do not repurpose your data for unrelated activities, and we do not sell your personal information to third parties under any circumstances.
Security by Design
All eb777 data is protected with 256-bit SSL encryption in transit and AES-256 encryption at rest. Access to personal data is restricted to authorised staff with a legitimate operational need.
No Third-Party Data Sales
eb777 will never sell, rent, or trade your personal data to advertisers, data brokers, or any other commercial third party. The only data shared externally is what is required by regulated payment processors or legal authorities.
Your Rights Are Real
Players have the right to access, correct, and request deletion of their personal data. These are not theoretical rights — our support team is equipped to process data rights requests promptly and transparently.
Regular Policy Reviews
This Privacy Policy is reviewed regularly to reflect changes in applicable law, platform features, and best practice. When material updates are made, registered players are notified via their account email or mobile number.
Introduction
This Privacy Policy ("Policy") describes how eb777 ("eb777", "we", "us", "our") collects, processes, stores, and protects the personal data of users ("Player", "User", "you") who access and use the eb777 online gaming platform at eb777.games.
eb777 is committed to handling your personal data responsibly and in a manner consistent with applicable data protection principles. This Policy is intended to give you a clear and honest picture of our data practices so that you can make informed decisions about using our platform.
By registering an account or using any part of the eb777 platform, you acknowledge that you have read and understood this Privacy Policy. This Policy should be read alongside our Terms & Conditions and Responsible Gaming policy.
// This Policy applies to all eb777 players including those accessing the platform from Lahore, Karachi, Islamabad, Rawalpindi, Peshawar, Multan, Faisalabad, and other locations across Pakistan.
Personal Data We Collect
eb777 collects personal data through multiple channels including account registration, payment processing, platform usage, and customer support interactions. The categories of data we collect are described in the table below:
| Data Category | Examples | Purpose |
|---|---|---|
| Identity Data | Full name, date of birth, CNIC number, selfie / ID document scan | Age verification, KYC compliance, fraud prevention |
| Contact Data | Pakistani mobile number, email address | Account management, support, notifications |
| Financial Data | Easypaisa / JazzCash wallet numbers, HBL account details, USDT wallet address, transaction history in PKR | Payment processing, withdrawal verification, AML monitoring |
| Technical Data | IP address, device type, browser type, OS, session duration | Security monitoring, fraud detection, platform optimisation |
| Usage Data | Games played, bets placed, deposit and withdrawal amounts in PKR, bonus usage | Platform improvement, responsible gaming monitoring, personalisation |
| Communications Data | Live chat transcripts, email correspondence, WhatsApp/Telegram messages sent to support | Support delivery, dispute resolution, quality assurance |
eb777 does not collect sensitive personal data (such as medical, religious, or biometric data) beyond what is required for identity verification purposes.
How We Use Your Personal Data
eb777 uses the personal data we collect for the following specific purposes:
- Account creation and management — to register your account, verify your identity, and maintain your player profile
- Payment processing — to facilitate PKR deposits and withdrawals via Easypaisa, JazzCash, Raast, HBL, and USDT TRC20
- Platform security and fraud prevention — to detect, investigate, and prevent fraudulent transactions, account takeover attempts, and other prohibited conduct
- Legal and regulatory compliance — to meet our anti-money laundering (AML), know-your-customer (KYC), and age verification obligations
- Customer support — to respond to your queries, resolve disputes, and provide assistance via Live Chat, WhatsApp, Telegram, and email
- Responsible gaming — to monitor gaming patterns and identify players who may benefit from responsible gaming tools or intervention
- Platform improvement — to analyse aggregate usage data and enhance platform performance, game selection, and user experience
- Marketing communications — to send promotional offers and updates, subject to your communication preferences and opt-out rights
eb777 does not use your personal data for automated decision-making that produces legally significant effects without human review, except where required by fraud prevention or legal compliance systems.
Legal Basis for Processing
eb777 processes your personal data on the following legal grounds, depending on the processing activity in question:
- Contractual necessity — processing required to fulfil our obligations to you under the eb777 Terms & Conditions, including account management and payment processing
- Legal obligation — processing required to comply with applicable legal requirements, including AML legislation, KYC regulations, and age verification obligations
- Legitimate interests — processing carried out in pursuit of eb777's legitimate business interests, including fraud prevention, platform security, and service improvement, where these interests are not overridden by your fundamental rights
- Consent — processing based on your explicit consent, such as receiving marketing communications. You may withdraw your consent at any time by contacting our support team or adjusting your account notification preferences
Data Sharing and Third Parties
eb777 does not sell, rent, or trade your personal data to any third party for commercial purposes. Data is shared externally only in the following limited and necessary circumstances:
- Payment processors — Easypaisa, JazzCash, Raast, HBL, and USDT TRC20 processing partners receive the minimum data necessary to execute your transactions. All payment partners are subject to data processing agreements and applicable financial regulations
- Game providers — licensed game studios whose titles appear on the eb777 platform may receive anonymised session and wagering data to support game performance and RNG certification
- Identity verification services — third-party KYC and identity verification providers receive identity documents for age and fraud verification purposes only
- Legal and regulatory authorities — eb777 may disclose personal data to law enforcement, regulatory bodies, or courts where required by valid legal process, a court order, or applicable legislation
- Professional advisers — legal, compliance, and auditing professionals may access data on a strictly confidential basis as required for their professional engagements with eb777
No Data Sales: Under no circumstances does eb777 sell or commercially trade your personal data. This is an unconditional commitment, not subject to exceptions.
Cookies and Tracking Technologies
eb777 uses cookies and similar tracking technologies to operate the platform, maintain your session, prevent fraud, and analyse platform usage. The categories of cookies used are as follows:
- Strictly Necessary Cookies — required for the platform to function. These include session authentication cookies and security tokens. These cannot be disabled
- Functional Cookies — remember your preferences such as language and display settings to provide a personalised experience
- Analytics Cookies — collect anonymised data about how players navigate and use the platform to help us improve performance and game selection
- Security Cookies — detect and prevent fraud, account takeover attempts, and suspicious login behaviour
You can manage non-essential cookies through your browser settings. Disabling certain cookies may affect the functionality of the eb777 platform. eb777 does not use third-party advertising or behavioural targeting cookies.
Data Retention
eb777 retains personal data for no longer than is necessary for the purposes for which it was collected, subject to the following retention principles:
- Active account data is retained for the duration of your account's active status plus an additional period as required by applicable regulations
- Transaction and financial records are retained for a minimum of five (5) years following the relevant transaction, in accordance with financial record-keeping obligations
- Identity verification documents are retained for a minimum of five (5) years from the date of verification
- Customer support communications are retained for a period of two (2) years from the date of the interaction
- Marketing consent records are retained for the duration of your consent plus one (1) year following withdrawal
When data is no longer required, it is securely deleted or anonymised. Players may request early deletion of certain data categories, subject to legal retention obligations that eb777 cannot waive.
Data Security
eb777 implements and maintains appropriate technical and organisational security measures to protect your personal data from unauthorised access, disclosure, alteration, or destruction. Key security measures include:
- 256-bit SSL/TLS encryption for all data transmitted between your device and eb777's servers
- AES-256 encryption for sensitive data stored at rest in eb777's databases
- Role-based access controls limiting employee access to personal data on a strict need-to-know basis
- Multi-factor authentication for internal administrative systems
- Continuous server and application monitoring with automated anomaly detection
- Regular third-party security audits and penetration testing
- Incident response procedures to detect, contain, and notify affected parties of any data breach in accordance with applicable requirements
// No system is 100% impenetrable. You can help protect your account by using a strong unique password, enabling two-step verification, and never sharing your login credentials with anyone.
Your Data Rights
You hold the following rights in respect of your personal data held by eb777. These rights are exercisable by contacting our support team at any time:
Right of Access
You may request a copy of the personal data eb777 holds about you. Requests will be processed within 30 days. The first copy is provided free of charge; subsequent copies within 12 months may incur a reasonable administrative fee.
Right to Rectification
If any personal data we hold about you is inaccurate or incomplete, you may request correction. Identity data corrections may require supporting documentation for verification.
Right to Erasure
You may request deletion of your personal data where it is no longer necessary for the purpose for which it was collected, subject to legal retention obligations eb777 cannot waive (e.g., financial records held for five years).
Right to Restrict Processing
You may request that eb777 limit the processing of your personal data in certain circumstances, for example while the accuracy of data you have disputed is being verified.
Right to Data Portability
Where processing is based on consent or contractual necessity, you may request your personal data in a structured, commonly used, machine-readable format (CSV or JSON) for transfer to another service.
Right to Object
You may object to processing carried out on the basis of eb777's legitimate interests, or to the use of your data for direct marketing purposes. Marketing opt-out requests are processed immediately.
To exercise any of the above rights, contact our support team via Live Chat or at [email protected] with "Data Rights Request" in the subject line.
Children's Privacy
18+ Only: The eb777 platform is strictly for adults aged 18 years and above. eb777 does not knowingly collect or process personal data from individuals under the age of 18. If we discover that a user is under 18, their account will be immediately closed, all funds will be returned to the originating payment method, and all associated data will be securely deleted.
If you are a parent or guardian and believe that a minor has registered an eb777 account, please contact our support team immediately via Live Chat or at [email protected]. We will investigate and take swift corrective action.
Updates to This Privacy Policy
eb777 reviews and updates this Privacy Policy periodically to reflect changes in our data practices, applicable law, or platform features. The version of this Policy published on the eb777 website at any given time is the current governing version.
When material changes are made to this Policy, eb777 will notify registered players via the email address or Pakistani mobile number associated with their account at least 7 days before changes take effect, except where immediate changes are required for legal or security reasons. A prominent notice will also be displayed on the eb777 platform.
Continued use of the eb777 platform after any Policy update constitutes your acceptance of the revised Policy. If you do not agree with any changes, you may close your account by contacting our support team.
Contact Us About Privacy
If you have any questions, concerns, or requests relating to this Privacy Policy or the way eb777 handles your personal data, please reach out to our dedicated support team through any of the following channels:
- Live Chat — available 24/7 directly on the eb777 platform with an average response time under 5 minutes
- WhatsApp — available for Pakistani players; channel details are accessible from within your account dashboard
- Telegram — eb777 official support channel, linked from the support section of the platform
- Email — [email protected] — please use "Privacy Enquiry" as the subject line for fastest routing
Our support team operates in English and is available around the clock to assist players from across Pakistan. Data rights requests will be acknowledged within 48 hours and resolved within 30 calendar days wherever possible.
// For formal complaints regarding eb777's data practices that have not been resolved through our internal support process, you may escalate your concern to the relevant data protection authority in your jurisdiction.
18+ Only eb777 is strictly for adults aged 18 and above. Your data is handled responsibly and in line with this Privacy Policy. Visit our Responsible Gaming page for player protection tools.
Privacy Reviewed — Ready to Play?
Now that you know exactly how eb777 protects your data, explore Pakistan's most trusted online casino — secure deposits in PKR, fast payouts, and 24/7 English support.